Vodafone wanted to launch their new claim ‘Powerful connections’. We did by bringing Gerrie & Truus back together. A twin who haven’t seen each other in 26 years as one of them lives in Australia and the other in The Netherlands. We created an exclusive remote with a Gerrie-and-Truus button on it that enables them to call each other whenever it suits them.
We didn’t forget about the rest of the elderly. We created a Granny Online program that helped everyone’s grandparent connect with their loved ones.